AMPSCRIPT VS SSJS IN MARKETING CLOUD Server-side JavaScript (SSJS) and AMPscript for the Marketing Cloud use cases have various similarities as well as differences, this blog covers various aspects of JavaScript and SSJS. SSJS is a server-side scripting language and is similar to JavaScript. Executed at the Salesforce Marketing Cloud servers. SSJS works with the libraries […]
Boost Your Security: Implementing reCAPTCHA v3 Why do we need reCAPTCHA? Marketing Cloud forms, as any other web forms, can be copied and moved to another domain, where an automated script would submit the form on a fixed schedule, thus creating a huge number of fake records in Marketing Cloud for spamming or hacking purposes. […]
COMPLETE GUIDE TO SALESFORCE FIELD SERVICE LIGHTNING(FSL) Field Salesforce Field Service is an extension of Service Cloud, offering a holistic perspective on workforce management. Field Service encompasses providing services to customers beyond the confines of your office or site – often referred to as the ‘field’. This involves mobile employees, such as service technicians, performing […]
Enhance Pardot: Utilizing Custom Object Data The beauty of Pardot is the native integration with Salesforce. Nowhere is that tight integration more apparent than with Pardot’s ability to sync with Salesforce Custom Objects. Custom Object Integration is available for an additional cost on Pro editions and is available out of the box with Advanced. It […]
Revolutionize Marketing with ChatGPT and Salesforce Integration Integrating ChatGPT with Marketing Cloud can offer significant benefits by enhancing customer engagement, personalizing communication, and automating certain marketing processes. Marketing Cloud is a platform developed by Salesforce that allows businesses to manage customer journeys, deliver personalized content, and analyze campaign performance. Combining ChatGPT with Marketing Cloud can […]