WUFOO, MAILCHIMP AND RELATEIQ INTEGRATION

WUFOO, MAILCHIMP AND RELATEIQ INTEGRATION

Challenges :

The client is using Wufoo, MailChimp and RelateIQ to handle the sales cycle and marketing. In addition, they want both of the Sales and the Marketing team always have the updated information.

Purpose The customer records between Three systems need to be consistently synced to avoid invalid information and
duplicate entry.
Application Wufoo
MailChimp
RelateIQ
Version Wufoo
RelateIQ (Business)
MailChimp (Marketing Studio)
Information Wufoo > MailChimp
MailChimp <> RelateIQ
RelateIQ <> MailChimp
Volumes ~70/day
Process 1. Wufoo create/update Mailchimp Subscribers (single directional)
2. MailChimp create/update RelateIQ Subscribers (Bi-directional)
3. RelateIQ create/update MailChimp Subscribers (Bi-directional)
Schedule Every 15 minutes
Complexity Medium