• Introduction The newly unveiled Data Views, namely AutomationInstance and AutomationActivityInstance, facilitate the scrutiny of automation health, aiding in the identification of failure points and the root causes behind prolonged activity runtimes. Automation Instance Data View The Automation Instance Data View offers a high-level overview of all Automation Studio automation within a tenant, empowering users to […]

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  • Salesforce Marketing Cloud’s Interaction Studio offers businesses a powerful platform to create personalized customer experiences across multiple channels. One of the essential features of Interaction Studio is the ability to create web campaigns. In this blog, we will explore what web campaigns are, their benefits, and how to create effective web campaigns using Interaction Studio. […]

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  • Salesforce Marketing Cloud is a powerful marketing automation platform that allows businesses to create and deliver personalized customer journeys across multiple channels. One of the features of Marketing Cloud is Einstein Recipe, which is an AI-powered tool that helps businesses predict which content and offers are most likely to resonate with their customers. Einstein Recipe […]

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  • Outreach and Salesforce integration:allows for seamless data synchronization. Contacts, leads, and opportunities generated through outreach campaigns can be automatically captured and updated in the Salesforce CRM, ensuring a centralized and up-to-date database. This eliminates the need for manual data entry, reduces errors, and provides a comprehensive view of customer interactions across various channels. For integration […]

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  • Chili Piper Distro Log allows you to track the activity of your CRM routers. It provides information on how many records have been routed, which reps have been assigned to those records, and the status of each record. You can also use Distro Log to troubleshoot problems with your routers The Distro Log is divided […]

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  • Chilipiper Concierge is a helpful tool designed to enhance customer experiences . It streamlines scheduling and booking processes, making it easier for businesses and clients to connect. With its user-friendly interface, Chilipiper Concierge simplifies appointment management, ensuring smooth and efficient interactions. By automating tasks and providing real-time updates, it improves productivity and customer satisfaction. Overall, […]

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  • Exclusion scripts can be leveraged to limit the number of emails sent to a specific subscriber or to stop the email from being sent based on a specific condition. It allows us to define custom exclusion logic which is evaluated at the send time. Exclusion scripts make use of Ampscript expressions which evaluates to suppress […]

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  • ChiliPiper is a software platform that specializes in intelligent appointment scheduling and routing solutions for sales teams. The “Distro” feature of Chili Piper allows for the efficient distribution of leads or prospects among sales representatives or teams. With Distro, Chili Piper automates the process of routing leads to the most appropriate salesperson based on predefined […]

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  • What is Automation Rule? Automation rules allow you to perform certain marketing and sales actions based on criteria that the client or business unit specifies. Automation rules continuously look for prospects who match the rule criteria. They are retroactive. The Automation Rules can be considered for multiple scenarios like:- To assign prospects when they are sales-ready. […]

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