Pardot is a marketing automation solution that helps companies create meaningful connections, generate more pipelines, and empower sales to close more deals.
To Unlock the full potential of Pardot for your organization you will need a Right partner to implement it according to your Business process.
We at Twopir has done Several Pardot implementation from Scratch Or Ongoing Support which help Our clients to unlock the true potential of the tool.
We are a team of Certified Pardot & Salesforce Experts which believes in helping our customers to attain their Goals using Pardot.
WHAT IS PARDOT ?
Pardot, B2B marketing automation by Salesforce, offers a marketing automation solution supporting the needs of B2B organizations of every size.
Pardot is Salesforce’s B2B marketing automation solution. If you’re a business who sells to other businesses (or B2B), Pardot can automate your marketing activities and unite your marketing and sales departments so that they can work better together.
- Visitor Tracking
- Hosted and Tracked Marketing Files
- Lead Scoring and Grading
- Automated Lead Assignment
- Lead Nurturing
- Forms and Landing Pages
- Progressive Profiling
- Dynamic Content
- Email Marketing
- Engagement Studio
- Connected Campaign
- B2B Marketing Analytics
- Salesforce User Sync
- Page Action – Alerts that notify sales and/or marketing when a specific person or company visits a specific page on the website
HOW CAN WE HELPWe make sure that we will help you to Map your customer Journey as well with pardot as do Technical Implementation in pardot with the Best practices
Having a comprehensive understanding of your customers is key to achieve your business goals through Pardot
A customer journey is a powerful way of visualizing the customer experience. It tells a story of how your customers move through all the touch points , giving us the ability to enhance their user experience. Customer journey helps to create specific nurture campaigns for the customers where they are in the path of the Journey.
- Review Current Business Process,Pain Points,campaign management
- Data Segmentation for Various campaigns Initiative.
- Connect Pardot with Salesforce as per your Business Process
- We can create high quality Marketing Assets using HTML development
- Will help you in the Prioritization of Leads through lead scoring and Grading.
- Consult & Create Nurture Programs in Engagement Studio.
- Implementation of the Analytics Studio for Comprehensive view of Running campaigns
- Train your team to easily navigate within the Pardot for day to day Activities.
The ROI of Pardot:
- Automate tasks Which are repetitive in nature which leads to an increase in the Efficiency of the Team.
- Create and send targeted and customized Dynamic Messages based on the Demography and behavioral information
- Unified view of your prospects, Accounts and their activities
- Enhanced ability to generate more and better qualified leads
- Better alignment of sales and marketing goals
- Tracking, reports, and analytics – Make data driven decisions like what works & what not for a Campaign – BUILD. VISUALIZE. IMPROVE.
- Measure and prove marketing ROI
- Save time and Money in Marketing