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Introduction In real estate and property management businesses are dealing with more than just listings and client calls—they’re competing in a data-driven, multi-channel lead generation battlefield. Recent industry data shows that 65% of real estate CRMs fail to capture all potential lead interactions because their marketing automation and CRM platforms operate in silos. This gap… Continue Reading Propertybase and Salesforce Marketing Automation Guide

Introduction The real estate industry is a constant balancing act between speed, personalization, and accuracy. In high-value property transactions, a single delay or missed follow-up can cost millions. A 2024 industry study showed that 63% of real estate CRM users spend more than 6 hours per week on manual follow-ups—time that could be reallocated to… Continue Reading Advanced Salesforce Workflows for Propertybase: From Lead to Close

Introduction For growing mid-sized and enterprise businesses, managing customer relationships and back-office operations in silos leads to inefficiency, data duplication, and poor decision-making. That’s where integrating MYOB Advanced (powered by Acumatica) with Salesforce CRM comes in. MYOB Advanced is a robust cloud ERP platform, while Salesforce dominates the CRM landscape. Yet, by default, they don’t… Continue Reading Ultimate Guide: Integrate MYOB Advanced & Salesforce

Introduction Legal technology is undergoing a quiet revolution. Law firms are under increasing pressure to modernize their operations—juggling complex client relationships, compliance obligations, and matter management—all while delivering faster, more efficient service. Yet, 60% of law firms still rely on legacy tools or fragmented systems. The result? Missed deadlines, inconsistent client experiences, and growing inefficiencies.… Continue Reading The Modern Legal CRM: How Law Firms Use Salesforce & AdvoLogix to Drive Growth

Introduction In today’s legal world, efficiency isn’t a luxury—it’s a necessity. Slow workflows cost firms time, money, and client trust. A recent study showed that legal professionals waste up to 30% of their week on administrative tasks. That’s where tools like AdvoLogix and PracticePanther come in—offering tailored solutions to streamline case management, billing, document handling,… Continue Reading AdvoLogix vs PracticePanther: What Law Firms Should Know in 2025