Mass Email or Single Email to Any Object
Send an unlimited number of emails to both standard and custom Salesforce objects without being limited by the platform’s native email restrictions, enhancing your outreach capabilities.
Salesforce · MassMailer Solutions
MassMailer Solutions: Efficient Salesforce Email Management
MassMailer is a native email solution for Salesforce CRM, designed to eliminate Salesforce’s email limitations. With MassMailer, users can send unlimited emails to both standard and custom objects. Twopir Consulting sets it up in your org, builds your list views, templates and automation, and brings the tracking into Salesforce.
- 12+ Years delivery
- 500+ Clients
- Salesforce Partner
Trusted by 500+ organizations — growing, mid-market and enterprise teams running their CRM on Salesforce with Twopir Consulting.
What We Set Up
- Salesforce Partner
- MassMailer Email Wizard
- Dynamic List Views
- Template Builder
- Drip Campaigns
- Email Verification
- Blacklist Monitoring
- Email Status Tracking
DefinitionWhat is MassMailer?
Whether you’re looking to send bulk emails or create intricate drip campaigns, MassMailer has you covered. You can also track essential email metrics like opens, clicks, bounces, and opt-outs directly within Salesforce, making it a powerful tool for managing email marketing and communication workflows.
MassMailer allows Salesforce users to bypass the inherent limitations of Salesforce’s native email capabilities. This robust system enables the creation and execution of mass email campaigns to any object—standard or custom—through the MassMailer Email Wizard, Salesforce Campaigns, or List Views. Whether you’re managing a marketing campaign or automating email alerts, MassMailer ensures you can communicate at scale with personalized content, tracking vital email engagement data in real time.
Why MassMailer
Why Choose MassMailer?
MassMailer helps businesses streamline their email marketing campaigns by providing the capability to send mass emails without the restrictions typically imposed by Salesforce. With features that include merge fields from object hierarchies, template customization, and automated campaigns, MassMailer empowers businesses to efficiently communicate with their customers. The solution integrates seamlessly into the Salesforce ecosystem, offering unparalleled ease of use and scalability.
Weighing your options? For multi-channel journeys at a larger scale, see our Salesforce Marketing Cloud implementation services. If your team already sends from a dedicated email platform, we also connect Mailchimp and Constant Contact to Salesforce. And whichever tool sends, deliverability starts with authentication: read our guide to SPF and DKIM for Salesforce email.
Key Features of MassMailer
Dynamic List Views
Create tailored list views with custom filters to effectively target specific audiences by utilizing fields from both parent and child objects for precise email marketing.
Merge Fields
Personalize your email campaigns by merging fields from any level of the object hierarchy, ensuring that your messages are relevant and engaging for each recipient.
Drag-and-Drop Email Template Builder
Utilize the user-friendly MassMailer Template Builder to design customized email templates easily, allowing for the inclusion of file attachments to enrich your communications.
Email Automation via Process Builder
Simplify complex workflows by setting up automated email alerts and drip campaigns through Salesforce Process Builder, enhancing efficiency in your marketing efforts.
Blacklist Monitoring
Ensure successful email delivery by monitoring your email domain and IP against blacklists, helping you maintain a positive sender reputation.
Email Verification
Improve email deliverability and reduce bounce rates by verifying email addresses before launching campaigns, ensuring that your messages reach valid recipients.
MassMailer Template Builder
The MassMailer Template Builder allows users to craft email templates effortlessly. With drag-and-drop functionality, you can design templates that align with your brand, include dynamic content using merge fields, and attach files if needed. Whether you need a simple newsletter template or a more complex campaign design, MassMailer’s builder makes the process quick and efficient.
Twopir Consulting builds these templates with your team, so the first campaign goes out on-brand and the people who send the next one can maintain them.
How We Can Help
At Twopir Consulting, we offer comprehensive support for businesses looking to integrate MassMailer with Salesforce. Our team can assist you in:
Setting up MassMailer in Salesforce
Ensuring that MassMailer is configured to your specific requirements and seamlessly integrated into your existing Salesforce environment.
Creating List Views with Filters
We help you set up filtered list views to target specific customer segments, allowing you to send highly personalized and effective email campaigns.
Building Email Templates
Our experts assist in designing and building engaging email templates using the MassMailer Template Builder.
Email Automation
Automate your email alerts and drip campaigns using Salesforce Process Builder, reducing manual tasks and improving efficiency.
Tracking Email Metrics
Capture email status values like delivered, opened, clicked, spam, unsubscribed, and bounced within Salesforce’s MassMailer Email Status object.
Results You Can Expect
By integrating MassMailer with Salesforce, your business will be able to:
Send Unlimited Emails
Break free from Salesforce’s email sending limits and reach a broader audience.
Target Any Object
Send mass or single emails to both standard and custom objects, making your campaigns highly versatile.
Track Key Metrics
Monitor important email metrics such as opens, clicks, bounces, and opt-outs directly in Salesforce.
Improve Email Campaign Performance
Personalize emails, automate workflows, and track results to optimize your email marketing strategy.
Save Time and Costs
Streamline your email processes, reduce manual tasks, and increase your marketing efficiency.
MassMailer questions, answered plainly
MassMailer is a native email solution for Salesforce CRM, designed to eliminate Salesforce’s email limitations. It sends unlimited mass or single emails to standard and custom objects through the MassMailer Email Wizard, Salesforce Campaigns or List Views, and tracks opens, clicks, bounces and opt-outs directly within Salesforce.
Yes. MassMailer sends mass or single emails to both standard and custom Salesforce objects, and dynamic list views can filter the audience on fields from parent and child objects. Merge fields can pull values from any level of the object hierarchy to personalize each message.
Inside Salesforce. MassMailer captures email status values such as delivered, opened, clicked, spam, unsubscribed and bounced in its MassMailer Email Status object, so engagement data sits in the same org your team already works in.
Two features work before and during a campaign. Email verification checks addresses before launch, which reduces bounce rates, and blacklist monitoring watches your email domain and IP against blacklists, which helps you keep a positive sender reputation.
Twopir Consulting sets up and configures MassMailer in your Salesforce org, creates filtered list views for your customer segments, builds email templates in the MassMailer Template Builder, automates email alerts and drip campaigns, and sets up tracking of email status values in the MassMailer Email Status object.
Conclusion
Overcome Salesforce’s email limitations
MassMailer is a game-changing solution for businesses that need to overcome Salesforce’s email limitations. By enabling unlimited emails, personalized templates, and automated workflows, it streamlines email marketing efforts directly within Salesforce. With robust tracking features and dynamic list views, businesses can optimize their campaigns, reduce bounce rates, and improve deliverability. Whether you’re sending mass emails to standard or custom objects or building complex drip campaigns, MassMailer helps enhance communication efficiency, reduce costs, and boost overall marketing performance. For expert assistance with MassMailer integration and setup, Twopir Consulting is ready to help you achieve your email marketing goals.
For more information or to schedule a consultation, please fill out the form below.
